Kinetik synthesizes your data into a simple dashboard – then applies statistic and predictive analysis to determine what to do next. This helps you optimize your sales and marketing pipeline. You can modify what week you’re looking at or change what data you’re seeing. All with the press of a button.
Marketing and sales plans have incongruent execution windows, allowing far too little or too much time to adapt
Your teams are unsure which leads to pursue
Your current sales pipeline gives a static view, yet a thorough understanding requires an overall and future view
Investments and decisions are made on a "gut feeling", rather than being corroborated by data and projections
User-friendly pipeline so you can address leads appropriately
A unified pipeline dashboard that allows you to adapt to changes whenever you need to
Kinetik provides a probability ratio for every deal or lead
Your pipeline is modeled through a set of historical pipeline metrics and statistics and allows you to simulate changes
Kinetik implements stochastic modeling to provide a forward-looking view of your pipeline using time series analysis
HOW KINETIK HELPS
Scenario Analysis
Kinetik forecasts the impact of decisions on your pipeline, and helps provide analysis in areas like new opportunities or win rates. We also help you understand expected outcomes from sales and marketing tactics, based on proposed resource levels and historic productivity. Every piece of forecasted data by Kinetik is adaptable to your needs and business model.
Pipeline Visualization and Simulation
Kinetik can help you forecast pipeline dynamics, throughput, and revenue impact using monte carlo analysis. Your forecast is customizable, so you can see different data or change the timeframe you are viewing.
GTM Optimizer
Kinetik helps you build scenarios based on mapping tactics to growth objectives. By evaluating trade-offs between growth, margin, and cash objectives, Kinetik delivers a consistently accurate win rate.
How It Works
Kinetik produces superior forecasts through cluster analysis of opportunity attributes with your company’s opportunity progression profile. These clusters become “traunches”, which become the foundation for which an automated machine learning process assesses on a weekly basis. The resulting visualizations allow real-time scenario analysis, but don’t require a deep understanding of statistics.
