Integrated Signal Intelligence for Enterprise B2B Tech
Orchestrate your go-to-market motions to align to intent signals from your target buying centers
Sea change underway Enterprise B2B Tech Purchasing Dynamics
Kinetik Solutions
- Kinetik works with enterprise B2B tech companies to develop a deep, fact-based understanding of their buying centers to optimize and orchestrate go-to-market strategies and motions
- Kinetik employs data science, sophisticated simulation, and visualization; to understand buying center composition by role, buying stage and activity, and real-time AI models to power customer data platforms
- Buying center intelligence solutions include conversion rate insights, end-to-end buying journey visualizations, success pattern analysis, and custom AI models to power Customer Data Platforms
Orchestrate high-impact engagement across the buying center with precision ABM, intelligent lead routing, and RevOps alignment
Power growth by understanding and acting on real-time buyer intent signals across the full customer decision journey
Move beyond vanity metrics—track true impact across every stage with full journey visibility attribution and revenue insights
Generate the buying center intent signals intelligence to realize the full potential of personalization and automation in engagement blueprints
“We are experiencing a Sea Change in Enterprise B2B tech buying. The way enterprises make purchase decisions has changed dramatically over the last five years; more executives involved, a greater number of touchpoints – both digital and in person, and a shift toward more self-service across the buying process. Working with Kinetik, BMC is deploying a next generation of GTM metrics to reflect this change in how we design and execute our GTM motions.”
Martyn Etherington
Chief Marketing Officer
BMC, Enterprise B2B Software
KinetikBuying Center Intelligence Solutions
Access Kinetik’s library of analytics and visualizations to jumpstart your data science foundation of your go-to-market transformation
Intelligent Intent Management
Accelerate buyer progression with AI-driven lead management, automated follow-up, and CRM-aligned processes.
GTM Alignment
Align strategy, teams, and tech across sales, marketing, and operations to win in the new GTM economy.
Decode demand with AI
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