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Kinetik Intelligence

AI powered go-to-market insights engine built exclusively for Enterprise B2B tech companies

Buying Center Signals Intelligence

  • Machine learning algorithms analyze enterprise data including digital engagement, response, lead generation, lead scoring, lead qualification, opportunity creation, and opportunity progression velocity

  • Detailed digital models of the go-to market engine drive prioritization of initiatives to improve productivity and identify resource constraints with greatest potential for significant improvement.

Kinetik Intelligence

GTM Optimization SaaS
$ 2000 Monthly
  • Includes 5 Users
  • Weekly outcome updates for continuous learning
  • Integration with CRM, SFA, Marketing Cloud, and Third-party intent systems
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AI Solution

“We are experiencing a Sea Change in Enterprise B2B tech buying.  The way enterprises make purchase decisions has changed dramatically over the last five years; more executives involved, a greater number of touchpoints – both digital and in person, and a shift toward more self-service across the buying process.  Working with Kinetik, BMC is deploying a next generation of GTM metrics to reflect this change in how we design and execute our GTM motions.”

   Chief Revenue Officer
            Enterprise B2B Software 

TBD

Chief Marketing Officer, $2.5B Enterprise Software
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Kinetik stands out relative to pure play data science service providers in that they bring a deep understanding of Enterprise B2B go-to-market dynamics. This allows them to understand our challenges and design data science experiments highly tuned to our key issues.
VP Marketing
VP MarketingVP-Marketing
We are modernizing the end-to-end go-to-market engine to build the data foundation for AI and refresh the tech stack to support automation and personalization. Kinetik is supporting this transformational initiative with data science driven micro-project that deliver near term value and inform the broader GTM transformation.
Martine
Martine Senior Director
We realized that limitations in the data architecture was limiting our ability to discern cause and effect across the end-to-end go-to market model. Working with Kinetik, we are able to integrate customer, account, response, lead, opportunity, and third-party intent data to identify the success patterns for customer and prospect
David
DavidVP-Digital Sales
Kinetik brought a combination of go-to-market strategy, domain expertise, and data science talent to accelerate proof points for our deployment of RevOps and revenue intelligence to support our overall go-to-market transformation.Our Simulation Intelligence translates complex data into actionable insights you can use immediately.
Matt
MattCRO

Kinetik go-to-market optimization software

Business Simulation Solutions

DIY?  Access Kinetik’s library of analytics and visualizations to jumpstart your data science foundation of your go-to-market transformation

Discover

Data science driven insights illuminate tactical performance within the end-to-end G2M perspective through cluster analysis, attribution, and lifecycle insights.
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Architect

Design the blueprint for aggressive revenue growth by defining resources, actions, and outcomes for the scenario
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Scenario

Analysis of won opportunities to determine the engagement dynamics and buying center compositions that most and least often result in wins and losses
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Intelligence

Kinetik Intelligence AI Recommendation Engine suggests proven tactics and methods with greatest impact on historical performance
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Perspective

Role based insights for executives with operational responsibility across the G2M model; from sales to marketing to strategy to channels
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Foundation

Credibility requires a foundation built on a deep understanding of G2M design with granular performance history through time series analysis of weekly sales and marketing outcome data
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Data

CRM, Digital, Customer, Account, NPS, marketing, revenue, and cost data ingested through file uploads, REST APIs, or accessed through your data lake
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